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Nº de artículo:
132673079
Learning Behavioral Economy edition 3 Hardcover – July 27, 2024
Nº de artículo:
132673079
CLP 59257
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What Stands Out
In-Depth Insights
Offers profound analysis of behavioral economics principles, making complex theories accessible for both students and professionals in economic fields.
Comprehensive Updates
This third edition includes the latest research and case studies, ensuring readers are informed on contemporary applications and advancements in behavioral economics.
Expert Contributions
Features insights from leading experts, enhancing credibility and providing diverse perspectives on behavioral economics' impact in real-world scenarios.
Detalles de producto
| Publisher | Notion Press (July 27, 2024) |
| Language | English |
| Hardcover | 558 pages |
| ISBN-13 | 979-8895192894 |
| Item Weight | 1.61 pounds (730 grams) |
| Dimensions | 5.5 x 1.69 x 8.5 inches (14 x 4.3 x 21.6 cm) |
Who Should Buy?
-
Students of Economics
Ideal for university students studying economics, providing insights into behavioral economics and its practical applications.
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Behavioral Researchers
Useful for researchers who study consumer behavior, offering comprehensive theories and case studies in behavioral economics.
-
Business Professionals
Great for marketing professionals and business leaders seeking to understand consumer decision-making processes and behavior.
-
Casual Readers
Not suitable for casual readers looking for light reading or entertainment without prior knowledge of economics.
DESCRIPCIÓN DEL PRODUCTO
Learning Behavioral Economy edition 3 Hardcover – July 27, 2024
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Preguntas y respuestas de los clientes
-
Pregunta:
What are the key topics covered in Learning Behavioral Economy edition 3?
Respuesta: Learning Behavioral Economy edition 3 delves into the intersection of psychology and economic decision-making. Key topics include behavioral biases, cognitive dissonance, market anomalies, and the effects of emotions on economic choices. This edition explores how these factors influence consumer behavior and market trends, making it essential for students, economists, and marketers. For example, understanding cognitive biases can help businesses design better marketing strategies that resonate with consumers. -
Pregunta:
Who is the target audience for Learning Behavioral Economy edition 3?
Respuesta: The primary audience for Learning Behavioral Economy edition 3 includes students of economics, psychology, marketing professionals, and anyone interested in understanding consumer behavior. It's ideal for academic courses and real-world applications in market analysis. For instance, marketing teams can apply insights from this book to create more effective campaigns by understanding consumer motivations and decision-making processes. -
Pregunta:
How does Learning Behavioral Economy edition 3 differ from previous editions?
Respuesta: This edition of Learning Behavioral Economy features updated research findings, case studies, and theoretical advancements that enhance understanding of behavioral economics. Compared to previous editions, it includes more contemporary examples and models that reflect today’s economic environment and consumer behavior patterns. Readers will find fresh perspectives on topics like digital marketing impacts due to shifts in consumer behavior in an increasingly online world. -
Pregunta:
Are there any practical applications of concepts in Learning Behavioral Economy edition 3?
Respuesta: Absolutely! Concepts from Learning Behavioral Economy edition 3 can be applied in various fields, including marketing, finance, and public policy. For example, marketers can utilize behavioral insights to improve customer targeting, while policymakers can design interventions that nudge citizens toward better financial decisions. By integrating behavioral economic principles into everyday practices, professionals can enhance their strategies significantly. -
Pregunta:
What learning resources complement Learning Behavioral Economy edition 3?
Respuesta: To enhance your understanding of Learning Behavioral Economy edition 3, consider utilizing online lectures, webinars, and supplemental reading materials from academic journals. Many universities offer resources and discussion forums that can provide additional insights and practical examples. Additionally, engaging in study groups can facilitate deeper discussions on behavioral concepts, thereby enhancing retention and application. -
Pregunta:
Is Learning Behavioral Economy edition 3 suitable for self-study?
Respuesta: Yes, Learning Behavioral Economy edition 3 is ideal for self-study due to its structured approach and clear explanations. The book includes comprehensive summaries and real-world examples that aid comprehension. Self-learners can benefit from exercises and case studies that allow them to apply theories practically, making it suitable for those pursuing knowledge independently. -
Pregunta:
What are some key theories discussed in Learning Behavioral Economy edition 3?
Respuesta: Key theories in Learning Behavioral Economy edition 3 include Prospect Theory, which explains how people decide between probabilistic alternatives, and the Theory of Planned Behavior, addressing how intentions influence actions. These theories provide frameworks for understanding consumer choices and the underlying psychological factors. For example, Prospect Theory can explain why people avoid risky options despite potential high rewards. -
Pregunta:
Can insights from Learning Behavioral Economy edition 3 help businesses improve profitability?
Respuesta: Yes, insights gained from Learning Behavioral Economy edition 3 can help businesses enhance profitability through better consumer engagement strategies. By understanding behavioral biases, firms can tailor their marketing approaches to align with consumer expectations and behaviors. For instance, recognizing how framing effects influence purchase decisions can lead businesses to craft compelling messaging that drives sales. -
Pregunta:
What updates are included in the third edition of Learning Behavioral Economy?
Respuesta: The third edition of Learning Behavioral Economy includes significant updates like the latest research findings, enhanced graphical representations, and emerging case studies from various industries. This edition's content reflects the rapidly evolving landscape of behavioral economics, ensuring relevance. Readers will particularly appreciate new sections focusing on digital platforms and social media’s role in shaping consumer behavior. -
Pregunta:
Where can I buy Learning Behavioral Economy edition 3 in Chile?
Respuesta: You can purchase Learning Behavioral Economy edition 3 from Ubuy, a reliable online shopping platform that caters to Chile customers. Ubuy offers a user-friendly interface, diverse payment options, and efficient customer service, making it a convenient choice for acquiring this educational resource.
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características y beneficios
- Unlock the secrets of behavioral economy and its impact on growth.
- Discover how technology shapes human actions and economic landscapes.
- Learn to leverage psychological insights for better business strategies.
- Understand the synergy between human behavior and technological advancements.
- Gain actionable knowledge to influence organizational change for profit.
- Stay ahead in the evolving economic environment with this essential read.
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